Nigerians ask for Bellefull, Indomie responds

Nigeria’s number one noodle brand, Indomie, recently made history as it unveiled a new brand extension, Bellefull Pack. Considered as Nigerian’s first consumer named chicken flavour noodle brand, Bellefull is the result of a painstaking research embarked upon by Indomie; which had the brand asking consumers what more it could do for them. Consumers echoed that they wanted largest single consumption pack. Indomie ‘listened’ and then responded with Bellefull.